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Our values
Founding principles
We started by shooting for the stars, we have always aimed high and those high ambitions come with a responsibility to look after people and planet.
No plastic in fabrics
We only use 100% natural materials. We started with Cotton and have moved onto Tencel (woodpulp).
Digital printing
Digital print is a win-win, there’s next to no waste product created and it uses much less water (around 10%) compared to traditional printing processes.